Francorp
Mohammad Al Hakim Mohammad     |     منذ ٥ سنوات

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Problem:
This is a franchising company which was launching in the middle east and wanted awareness and leads to generate money.

They didn't have a website at that time so we had to create the website and create a lead generation funnel that segments investors and business owners who wanted to franchise their business from each other.

They needed a clear online paid media action plan to know how to tackle the very niche target audience they had.

Solution:
Due to their niche market, we were able to identify the best platforms to target easily after some testing, LinkedIn, Search, Twitter, and Facebook where the best platforms to advertise for investors and business owners.

Also we had to rely on conferences and business directories to drive relevant leads to the business.

Results:
The action plan that was executed helped the business gain more exposure in the market and they didn't require a lot of budget to generate more leads. They franchised 125 businesses that where generating $150,000+ per year.

Total impressions: 12,000,000
Total Reach: 4,000,000
Total Leads Generate: 12,500

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